Island Getaways
Project Overview
Island Getaways, an award-winning travel agent, came to The Gratzi looking for a refreshed website that would highlight the multitude of services they offer. The addition of a blog, multiple sub pages, and video content was also a must for the client.
It addition to the website, SEO was essential. With so many services offered, our team took the time to understand the clients needs and wants before going all in and boosting their visibility online.
The Gratzi also provided Google Business Profile service. This included Profile setup, optimization, monthly checks, and monthly posts with custom graphics.
The Gratzi Gives Results
Search Engine Optimization
The main need for Island Getaways was to show up on Google. Not simply show up, but be at the top when people searched for travel agents. The Gratzi SEO team created a collection of search terms that meshed with the client’s needs. They then created SEO pages and optimized the website as a whole to make it to the top of Google search results.
Website Design
Island Getaway’s new website had several requirements to meet their needs. The site had to be visually appealing, house lots of information, and make contact easy. The Web Design Team heavily featured beautiful photography that gets the potential customers excited to book a trip. Images were integrated into as many elements as possible. Information was also organized into dedicated pages, each with several sub pages, to make exploration of the site as easy as possible. Finally, an easy to use contact form was added to make sure the client could easily respond to inquiries.
Google Business Profile
As a supplement to their SEO service, Island Getaways also chose to optimize their Google Business Profile Page. Every month, The Gratzi manages the page to make sure all information is correct and up to date. This includes business hours, services offered, and adding gallery images and posts.
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