To kickstart your digital marketing this year you need to learn more about the importance of having a digital presence, video content, and SEO. Luckily this post is full of the information you’re looking for! Scroll on to see the 3 top things to focus on for your digital marketing in 2024!

Every year we all come up with personal New Year’s resolutions, but why should it stop there? This is the perfect time to revamp those digital marketing strategies for your business and step up your game! Developing new strategies for digital marketing can make a huge difference for your business, and what better time to start than the new year? It’s essential to start 2024 off on the right foot, especially when it comes to the future of your business. The Gratzi understands that having a vision for your digital marketing can be what sets you apart from all of the businesses in your area.

This year is going to be full of its own challenges, but don’t let your digital presence be one of them. Having a strong digital presence means having a website that has high visibility on search engines and is user-friendly. That presence enables you as a business to connect with your target audience, build brand awareness, and drive up those customer engagement levels. It’s important to make sure that your business is focused on increasing digital presence and The Gratzi has just the thing to help! The Gratzi Growth Pack (GGP) is the ideal package for a business looking to either join the online world or rejuvenate their current look. With this package your business will receive a brand-new one page, mobile responsive website with website hosting. On top of that we include a search engine optimization plan to help you move up on Google and other search engines. Finally your business will reap the benefits of an optimized Google Business Profile so your customers can find you when they’re using those “near me” searches.  The GGP offers a range of our different services wrapped together with a discounted monthly rate!

Video is a great way to connect with your target audience. The opportunities are endless and this is definitely the time to experiment. Videos can be an easy and effective way to spread information about your business and the products or services that you offer. On top of that, you’ll be able to deliver the voice of your business exactly how you’d like your customers to digest it. You can put a face and voice to your business all in one simple company video. The Gratzi has a super cool, state of the art studio stacked with all of the equipment you need to create the perfect video for your website or social media pages. Our studio is also equipped with a cutting edge cyclorama wall (aka a giant green screen room)! This is essential for creating stylish and informative video content. Consumers love video content because it is straightforward and can help them gain a better understanding of what your business is all about.

Search Engine Optimization or SEO is the best way to ensure your website can compete with the other businesses in your market. As the digital marketing world continues to grow, you need a strong website that is fully optimized and visible to as many people as possible. Did you know that 93% of searches happen on Google? That means you have to make sure that your website is indexed and searchable on the first pages for a user’s related search.

Continuous SEO efforts can help you increase your website traffic by bringing you more leads. Moving up on Google is essential because over 75% of people don’t scroll past the first page and you want to make sure that your business is seen by potential customers. The beginning of a new year can be hectic as a business and SEO requires a lot of attention. Let The Gratzi lift some of that weight off your shoulders with one of our SEO plans! Don’t just take our word for it, visit our results page to view our Page 1 Club, these are just some of the businesses that The Gratzi has worked with that have reached page one of Google! 

Now that you know more about the importance of digital marketing, it’s time to get started!  Why wait? Check out what The Gratzi has to offer to you and your business in the new year! The Gratzi would be honored to partner with you and help your business move up on Google! Start your year off right with help from a trusted local digital marketing company dedicated to helping your business grow. Contact us to get in touch with a team member today for more information!